2016年8月份臺灣汽車市場銷售報告(速報.. - 汽車

By Anonymous
at 2016-09-01T20:12
at 2016-09-01T20:12
Table of Contents
2016年8月份臺灣汽車市場銷售報告(速報版)
2016年8月份的新車銷售,具體反映農曆民俗月對新車買氣的影響,就時間來看,8月份僅
有前2日不屬於民俗月份,其他全月均落在民俗月的範圍內,國人習性也較不偏愛在民俗
月進行領牌交車作業,長久以來,也讓每年這時期成為車廠產線暑休檢整,經銷體系也趁
此安排年中獎勵行程,整體產業處於調養生息階段。
也因此,領牌數據也直接反應出落差,8月份全月累積銷售量僅達22,874輛,相較於7月份
的45,106輛,僅達到50.7%的佔比,可說是攔腰砍半,至於全年累積銷售量則達到290,189
輛,仍維持較2015年同期達1.3%的領先幅度。
http://news.u-car.com.tw/31843.html
--
2016年8月份的新車銷售,具體反映農曆民俗月對新車買氣的影響,就時間來看,8月份僅
有前2日不屬於民俗月份,其他全月均落在民俗月的範圍內,國人習性也較不偏愛在民俗
月進行領牌交車作業,長久以來,也讓每年這時期成為車廠產線暑休檢整,經銷體系也趁
此安排年中獎勵行程,整體產業處於調養生息階段。
也因此,領牌數據也直接反應出落差,8月份全月累積銷售量僅達22,874輛,相較於7月份
的45,106輛,僅達到50.7%的佔比,可說是攔腰砍半,至於全年累積銷售量則達到290,189
輛,仍維持較2015年同期達1.3%的領先幅度。
http://news.u-car.com.tw/31843.html
--
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