Lexus的品牌形象是什麼時候翻轉的 - 保養
By Andrew
at 2021-12-24T16:24
at 2021-12-24T16:24
Table of Contents
※ 引述《hansonyes (火斤)》之銘言:
: 本魯快30了
: 印象中最少最少在10多年前,當時的台灣社會氛圍之下
: Lexus就帶有些‘’氣質‘’、‘’知識份子的選擇‘’ 調調,路線與雙B明顯不太一
樣
: 當時雖還沒外匯車拉低水準,
: 但雙B品牌就隱約有些田僑仔、流氓的負面觀感,不若Lexus那麼清新
: 親朋好友從事檢察官、國中小老師等職業的,當年都開凌志
: 教小提琴的老師也是凌志
: 在當年本魯的心中,留下了Lexus=高等教育份子 的印象
: 不過看了一下車板,最新風向是Lexus=toyata=貪小便宜
: Lexus是怎麼走到今天這一步的??
Lexus品牌光環被拉低很正常
現在的Lexus就是不高不下,
Lexus = 穩定的受薪階級
穩定受薪階級全台幾百萬人,
單身打拼三至五年的工程師,
合計年收入150萬的夫妻,
你家巷口存了好幾年錢的50、60路阿姨,
都包括在內
我前幾天去路易莎看到一個老伯伯買咖啡,
為了計較那五塊錢,跟一個兩萬多薪水的妹子店員
差點在店裡打架,他也開NX200
路上一堆無腦三寶一堆開Lexus
買Lexus秀下限的人比你想像的多
車價200萬以上誰還跟你買Lexus
除非買RX,這個價位可以選1A2B、Volvo,
甚至二手Macan,誰還再跟你買Lexus
Lexus真的很適合年輕人,我現在開油電的,
保養一次不超過5000、油錢1000上下,
一年花費不超過10萬元,爽爽開。
身邊剛起步的年輕人,很多人選擇買ES200、NX200真的很正常。
Lexus = 高級頭又大 無誤啊!
--
: 本魯快30了
: 印象中最少最少在10多年前,當時的台灣社會氛圍之下
: Lexus就帶有些‘’氣質‘’、‘’知識份子的選擇‘’ 調調,路線與雙B明顯不太一
樣
: 當時雖還沒外匯車拉低水準,
: 但雙B品牌就隱約有些田僑仔、流氓的負面觀感,不若Lexus那麼清新
: 親朋好友從事檢察官、國中小老師等職業的,當年都開凌志
: 教小提琴的老師也是凌志
: 在當年本魯的心中,留下了Lexus=高等教育份子 的印象
: 不過看了一下車板,最新風向是Lexus=toyata=貪小便宜
: Lexus是怎麼走到今天這一步的??
Lexus品牌光環被拉低很正常
現在的Lexus就是不高不下,
Lexus = 穩定的受薪階級
穩定受薪階級全台幾百萬人,
單身打拼三至五年的工程師,
合計年收入150萬的夫妻,
你家巷口存了好幾年錢的50、60路阿姨,
都包括在內
我前幾天去路易莎看到一個老伯伯買咖啡,
為了計較那五塊錢,跟一個兩萬多薪水的妹子店員
差點在店裡打架,他也開NX200
路上一堆無腦三寶一堆開Lexus
買Lexus秀下限的人比你想像的多
車價200萬以上誰還跟你買Lexus
除非買RX,這個價位可以選1A2B、Volvo,
甚至二手Macan,誰還再跟你買Lexus
Lexus真的很適合年輕人,我現在開油電的,
保養一次不超過5000、油錢1000上下,
一年花費不超過10萬元,爽爽開。
身邊剛起步的年輕人,很多人選擇買ES200、NX200真的很正常。
Lexus = 高級頭又大 無誤啊!
--
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