出手排我就買 北美《Mazda》表示《MX-5》 - Toyota
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By Olive
at 2019-05-20T21:18
at 2019-05-20T21:18
Table of Contents
原文連結:
https://www.kingautos.net/251311?utm_source=facebook&utm_medium=kafb
原文內容:
出手排我就買 北美《Mazda》表示《MX-5》買家7成以上選手排
https://i.imgur.com/dkNjClZ.jpg
等從2015年底等到2019年初,當初喊著「出手排我就買」的《MX-5》車迷,在台灣馬自達
導入 手排軟頂車型後終於可以如願以償,而在銷售最為亮眼的北美市場,當地《Mazda》
官方也特別針對《MX-5》買家進行統計,結果發現有高達76%的買家選擇手排變速箱,剩
下的24%則是選擇自排變速箱。
出手排我就買 北美《Mazda》表示《MX-5》買家7成以上選手排
https://i.imgur.com/L6gg0QY.jpg
▲北美市場當地有高達76%的MX-5買家選擇手排變速箱。
這項統計是出自於2018年7月到2019年4月的銷售數據,而且只針對MX-5軟頂車型,若是換
成硬頂設計的MX-5 RF,手排與自排變速箱的銷售比例則會變成52%、48%,雖然比不上軟
頂車型的76%、24%,但選擇手排變速箱的買家仍佔了一半以上,顯示出不管是軟頂或硬頂
都是手排較吃香。
出手排我就買 北美《Mazda》表示《MX-5》買家7成以上選手排
https://i.imgur.com/LYEEYa3.jpg
▲不管是軟頂MX-5或硬頂MX-5 RF都是手排較吃香。
相較之下,同樣講求駕駛樂趣的Toyota 86,去年僅有33%的買家選擇手排變速箱,換成Co
rolla Hatchback同樣僅有15%買家選擇手排變速箱,如果加上其他提供手排變速箱的車款
,整體佔比更只佔了全品牌的3分之1,意味著大多數北美消費者仍偏好自排變速箱,除非
能像創造出像Mazda MX-5一樣堅定的信仰,否則很難抵擋手排變速箱逐漸式微的現象。
延伸閱讀: 大和2.0升手排跑車對決 《Toyota 86》vs《Mazda MX-5》
心得/說明:(30字以上)
出手排我就____?
是說一樣雙門跑車卻兩樣情?
前幾天才看到一篇說買86的車主
卻只有3成選手排?
*轉錄新聞/情報,必須附上原文及網址連結及心得或意見30字(不含標點符號)*
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