台灣豪華車品牌冠軍可能換人坐?賓士與 Lexus 銷量差距大幅 - 休旅車
By Tracy
at 2022-07-06T14:48
at 2022-07-06T14:48
Table of Contents
原文連結:
https://auto.ltn.com.tw/news/20701/2
原文內容:
台灣豪華車品牌冠軍可能換人坐?賓士與 Lexus 銷量差距大幅縮小
台灣新車市場上半年銷售揭曉,各家成績都不太好看。豪華品牌部分,賓士雖然仍暫居豪
華品牌第一名,但跟第二名的 Lexus 差距越來越小,已經只剩下不到 1800 輛的差距,
Lexus 下半年有極高機會翻盤超車賓士。
賓士在上半年繳出 11,659 輛的成績,在豪華車裡,以 25.3% 市佔率暫時領群雄,
Lexus 則以 9,864 輛居次,市佔率 21.4%。BMW 則位居第三。
相較於去年同期,Lexus 仍落後賓士 4,307 輛,儘管今年賓士與 Lexus 都是呈現衰退狀
態,但這時就是看誰衰退幅度少,跟去年相比,賓士一口氣驟降 25%,Lexus 則是衰退
13%,這也讓賓士與 Lexus 之間只剩下 1,795 輛的差距。
Lexus 目前表現最出色的車款,是去年底推出的 NX 大改款,上半年繳出 4,149 輛的銷
售成績;而賓士則以 GLC 的 2,595 輛為最多,都是休旅車款。
而賓士雖然暫時領先 Lexus,但在這 11,659 輛當中,其實有為數眾多的外匯車領牌,儘
管暫時領先,也有純度不足的質疑聲浪。
在疫情持續、供應鏈不穩與烏俄戰爭的影響下,缺車狀況仍在持續,誰能成為 2022 年豪
華品牌銷售冠軍,就看誰可以在缺車時取得更多交車量。
心得/說明:(30字以上)
歐系車-通通都是修得痛快,只是誰比較少修少花錢而已
Lexus-品質和後勤好,又有哈根達斯吃
完全不意外Lexus在台灣有機會挑戰Benz(全世界就算了,Lexus在全球的總銷量根本看不到
BBA的車尾燈)
--
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。そのために生きてんじゃねえか。そのうちお前にもそういう時が来るよ、な? まぁ
、がんばれ」。
男はつらいよ 39作目 寅次郎物語
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