吉利汽車計畫全資收購Maserati與Alfa Rom - 汽車

By Victoria
at 2019-01-30T23:35
at 2019-01-30T23:35
Table of Contents
來源: Mobile01
【海外情報】吉利汽車計畫全資收購Maserati與Alfa Romeo,複製Volvo模式擴大版圖
目前身為中國第二大汽車品牌的吉利汽車,大約十年前從福特汽車集團買下Volvo品牌,
近年來Volvo的銷售表現持續成長,加上以Volvo平台技術投入開發的「領克」Lynk & Co
品牌在推出後,也獲得市場不錯的評價,使得吉利汽車拓大汽車版圖的計畫愈來愈明朗。
根據義大利財金新聞媒體「MF」的報導,吉利汽車有意以全資購入的方式,入主FCA集團
旗下的Maserati與Alfa Romeo品牌;事實上,吉利汽車並非首次對Maserati與Alfa Romeo
感到興趣,先前曾向FCA集團提出200億美元收購股份的消息,但FCA集團所提出的條件為
必須排除Maserati與Alfa Romeo兩個品牌在外,因此當時的談判破局。
但近年來,Maserati與Alfa Romeo在中國的銷售表現持續下滑,因此傳出FCA集團對於堅
守Maserati與Alfa Romeo的立場鬆動,甚至也有傳言台灣某企業有意入主Maserati與
Alfa Romeo,但此回吉利汽車的意願十分強烈,成局的機率可說是相當大。
詳見原文: https://www.mobile01.com/newsdetail/28317/maserati-alfa-romeo-volvo-
ge
吉利真的蠻屌的...
--
【海外情報】吉利汽車計畫全資收購Maserati與Alfa Romeo,複製Volvo模式擴大版圖
目前身為中國第二大汽車品牌的吉利汽車,大約十年前從福特汽車集團買下Volvo品牌,
近年來Volvo的銷售表現持續成長,加上以Volvo平台技術投入開發的「領克」Lynk & Co
品牌在推出後,也獲得市場不錯的評價,使得吉利汽車拓大汽車版圖的計畫愈來愈明朗。
根據義大利財金新聞媒體「MF」的報導,吉利汽車有意以全資購入的方式,入主FCA集團
旗下的Maserati與Alfa Romeo品牌;事實上,吉利汽車並非首次對Maserati與Alfa Romeo
感到興趣,先前曾向FCA集團提出200億美元收購股份的消息,但FCA集團所提出的條件為
必須排除Maserati與Alfa Romeo兩個品牌在外,因此當時的談判破局。
但近年來,Maserati與Alfa Romeo在中國的銷售表現持續下滑,因此傳出FCA集團對於堅
守Maserati與Alfa Romeo的立場鬆動,甚至也有傳言台灣某企業有意入主Maserati與
Alfa Romeo,但此回吉利汽車的意願十分強烈,成局的機率可說是相當大。
詳見原文: https://www.mobile01.com/newsdetail/28317/maserati-alfa-romeo-volvo-
ge
吉利真的蠻屌的...
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