情懷、妥善率、端牛肉與車價 - Toyota

By Hazel
at 2020-09-02T08:49
at 2020-09-02T08:49
Table of Contents
台灣市場的妥善率代表: Toyota
和泰證明了只要妥善服務做到極致
車子就是閉著眼睛隨便都賣爆
台灣市場的近兩年端牛肉代表: Ford
福特的車妥善率相較之下
還有很大的進步空間(委婉
但新世代focus 和 kuga
科技半自駕lv2不保留的給好給滿
空間也比上一代更大
動力也不錯
也是賣爆(跟自己生產線比...產能已全開
台灣市場的車價代表: Colt+
50萬左右就能買到一台空間還堪用的車子
以台灣人中位數月薪36000左右(7月公布的
對預算有限的小家庭而言
Colt+真的cp值無敵高
台灣市場的情懷代表: Honda
身邊不少朋友真的對本田情有獨鍾
CRV 和 HRV
每次改版就算只改個鍍鉻飾條
本田迷還是會高潮買單...
導致 Civic 台本死都不打算引進台灣來QQ
(X你台本.....
比較讓我傻眼的是mazda
新一代馬3真的很帥(個人主觀
但...
半殘車維,魔術小空間,妥善率逐漸向福特看齊?
價錢卻一直漲漲漲
最近的百年紀念款馬3真的就破百萬了==
八月全部車種加起來還賣輸Focus...
馬唯一進步的是
展間越蓋越浮誇...整個高級車展間的感覺
心得:
和泰的車依舊稱霸著整個台灣市場
畢竟和泰的妥善率相較於其它車廠真的無敵
福特知道自己家妥善率可能就這樣了(無奈
改變策略一次把牛肉全端出來給消費者
而且定價也合理...
事實也證明銷量直接起死回生
是希望馬自達可以做一些改變啦...
本身也算馬迷...看到馬自達賣成這樣
真的有點無奈...
至於其它車廠(除了和泰)再看到福特的策略後
會不會漸漸把lv2補好補滿呢?
讓我們繼續看下去
--
和泰證明了只要妥善服務做到極致
車子就是閉著眼睛隨便都賣爆
台灣市場的近兩年端牛肉代表: Ford
福特的車妥善率相較之下
還有很大的進步空間(委婉
但新世代focus 和 kuga
科技半自駕lv2不保留的給好給滿
空間也比上一代更大
動力也不錯
也是賣爆(跟自己生產線比...產能已全開
台灣市場的車價代表: Colt+
50萬左右就能買到一台空間還堪用的車子
以台灣人中位數月薪36000左右(7月公布的
對預算有限的小家庭而言
Colt+真的cp值無敵高
台灣市場的情懷代表: Honda
身邊不少朋友真的對本田情有獨鍾
CRV 和 HRV
每次改版就算只改個鍍鉻飾條
本田迷還是會高潮買單...
導致 Civic 台本死都不打算引進台灣來QQ
(X你台本.....
比較讓我傻眼的是mazda
新一代馬3真的很帥(個人主觀
但...
半殘車維,魔術小空間,妥善率逐漸向福特看齊?
價錢卻一直漲漲漲
最近的百年紀念款馬3真的就破百萬了==
八月全部車種加起來還賣輸Focus...
馬唯一進步的是
展間越蓋越浮誇...整個高級車展間的感覺
心得:
和泰的車依舊稱霸著整個台灣市場
畢竟和泰的妥善率相較於其它車廠真的無敵
福特知道自己家妥善率可能就這樣了(無奈
改變策略一次把牛肉全端出來給消費者
而且定價也合理...
事實也證明銷量直接起死回生
是希望馬自達可以做一些改變啦...
本身也算馬迷...看到馬自達賣成這樣
真的有點無奈...
至於其它車廠(除了和泰)再看到福特的策略後
會不會漸漸把lv2補好補滿呢?
讓我們繼續看下去
--
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