為什麼Tesla會被歸在豪華車? - 汽車
By Madame
at 2021-12-02T13:50
at 2021-12-02T13:50
Table of Contents
※ 引述《Mapleton (玫葡爾頓)》之銘言:
: Tesla calls its cars "premium," since they're more expensive than most
: competing vehicles and arguably more "premium" than many mainstream,
: non-luxury cars. Nonetheless, Tesla's cars are lumped into the luxury
: category by automotive reviewing websites, as well as almost all automotive
: rankings and awards.
: 國外的解釋是,特斯拉自稱是高級車(Premium),因為他們比起大多數的傳統主流汽
車
: 競爭廠牌售價要更貴,例如福特、豐田、本田、馬自達……等。
: 相較上列這些「非豪華汽車廠牌」來說,特斯拉的售價是比較高一個級別的。
: 但是國外一般也不認為特斯拉可以跟傳統世界三大主流豪華(Luxury)品牌:
: 1A2B 德系三雄相提並論。至少以內裝和組裝品質來說,真的沒辦法相比……
: 但是由於特斯拉就是一個不上不下的尷尬品牌定位,所以還是有部分網站或車評把
: 它列在跟豪華車廠牌一起比較。
: 這個問題大概要等到以後各廠牌的電動車都問世之後,特斯拉的品牌價值就會自動
: 降級了。
: 你會認為特斯拉的電動車在豪華和高級程度,可以跟奧迪或保時捷的電動車相提並論嗎
?
: 還是明顯特斯拉低一個檔次?
: 可以買得起奧迪和保時捷的電動車的話,試問誰還會想要買特斯拉組裝粗糙的電動車?
: 問題是豪華廠牌推出的電動車,現階段也不是一般民眾負擔得起的,
: 特斯拉售價親民很多,但就一分錢一分貨。
前面我是蠻認同的
但後面真的有點亂講一通
如果你有特斯拉群組
你知道有多少人家庭配備是911+MX嗎?
然後因為911開的太少
又買了M3P來用
說買得起保時捷就不會買特斯拉
這我還真的笑了
大概是一個自己幻想有錢會怎麼買的人吧
特斯拉的定位就是只要有錢人又願意嘗試電車的
都會想買一台來開的這種fun car
我也是能買保時捷電車
後來選擇特斯拉的其中一個
沒為什麼
就因為開特斯拉so funny
開國道輕鬆,超車容易
在車上休息可以看Netflix
小朋友在車上等的時候還能玩個小遊戲
我是覺得特斯拉跟豪華品牌的質感的確不能比啦
但開起來的新鮮感卻相對沒那麼容易退卻
也算是走出一條他自己的路
所以我不會用傳統的豪不豪華來定位他
而是他就是開創的先驅
看你要不要跟隨他而已
就醬
--
: Tesla calls its cars "premium," since they're more expensive than most
: competing vehicles and arguably more "premium" than many mainstream,
: non-luxury cars. Nonetheless, Tesla's cars are lumped into the luxury
: category by automotive reviewing websites, as well as almost all automotive
: rankings and awards.
: 國外的解釋是,特斯拉自稱是高級車(Premium),因為他們比起大多數的傳統主流汽
車
: 競爭廠牌售價要更貴,例如福特、豐田、本田、馬自達……等。
: 相較上列這些「非豪華汽車廠牌」來說,特斯拉的售價是比較高一個級別的。
: 但是國外一般也不認為特斯拉可以跟傳統世界三大主流豪華(Luxury)品牌:
: 1A2B 德系三雄相提並論。至少以內裝和組裝品質來說,真的沒辦法相比……
: 但是由於特斯拉就是一個不上不下的尷尬品牌定位,所以還是有部分網站或車評把
: 它列在跟豪華車廠牌一起比較。
: 這個問題大概要等到以後各廠牌的電動車都問世之後,特斯拉的品牌價值就會自動
: 降級了。
: 你會認為特斯拉的電動車在豪華和高級程度,可以跟奧迪或保時捷的電動車相提並論嗎
?
: 還是明顯特斯拉低一個檔次?
: 可以買得起奧迪和保時捷的電動車的話,試問誰還會想要買特斯拉組裝粗糙的電動車?
: 問題是豪華廠牌推出的電動車,現階段也不是一般民眾負擔得起的,
: 特斯拉售價親民很多,但就一分錢一分貨。
前面我是蠻認同的
但後面真的有點亂講一通
如果你有特斯拉群組
你知道有多少人家庭配備是911+MX嗎?
然後因為911開的太少
又買了M3P來用
說買得起保時捷就不會買特斯拉
這我還真的笑了
大概是一個自己幻想有錢會怎麼買的人吧
特斯拉的定位就是只要有錢人又願意嘗試電車的
都會想買一台來開的這種fun car
我也是能買保時捷電車
後來選擇特斯拉的其中一個
沒為什麼
就因為開特斯拉so funny
開國道輕鬆,超車容易
在車上休息可以看Netflix
小朋友在車上等的時候還能玩個小遊戲
我是覺得特斯拉跟豪華品牌的質感的確不能比啦
但開起來的新鮮感卻相對沒那麼容易退卻
也算是走出一條他自己的路
所以我不會用傳統的豪不豪華來定位他
而是他就是開創的先驅
看你要不要跟隨他而已
就醬
--
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