納智捷要怎麼搞 各位才買單? - 保養
By Victoria
at 2018-07-22T21:00
at 2018-07-22T21:00
Table of Contents
嚴董的自知之明不太夠,納智捷剛成立的時候說要做豪華品牌,結果造車工藝大家都知道
根本沒有豪華品牌的底蘊,造出來的車光看表面規格頂多根歐日平價車差不多,內涵完全
不行,嚴董最近認清了這點,打破自己全車系渦輪的原則弄出兩台NA陽春車,帳面配備不
差,但走平價路線的車卻也沒有平價車最重要的妥善、好養,還直接爆出積碳事件....
納智捷這牌子在臺灣銷量雖然越來越慘,但仍有基本盤,這牌子的優勢就是臺灣自主品牌
不懂車的人衝著這名字就買的還是有,嚴董如果已經有認知到自己的牌的造車工藝只有
平價車水準的話,就該把這個優勢發揚光大,先以成為國民車為主,而不是妄想一步就
做成豪華品牌
一台40萬內,六氣囊ESP,左右鏡頭的國民車
多推點學生專案,貸款輕鬆簡單、送個保險之類的(反正他旗下都有)
妥善率短時間難以拉高,那就送十年保固,學SKODA 四年三次保養免費
市場二手價不高,自己搞舊車回購抵新車控制二手價
雖然我知道會把品牌層次弄低,但嚴董車目前就是只值這種程度的價值
要發展豪華品牌,要馬學馬自達逐步提升自己車子的品質,一步一腳印
或者學現代genesis,雖然現代的豪華品牌之路還有得走,但目前看起來是穩定發展中
如果弄成這樣,我還是不會買,但是對於預算不多的買家應該就會願意提供這個選項
讓朋友考慮了。
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