裕隆拿下福斯經銷,維持營運動能 - 汽車

By Daniel
at 2021-01-25T14:24
at 2021-01-25T14:24
Table of Contents
原文連結:
https://bit.ly/2M26GQ7
原文內容:
裕隆拿下福斯經銷,維持營運動能
市場消息指出,最快在今年第二季,裕隆旗下的匯豐汽車將在新店開出第一家福斯汽車展銷服務據點
這是裕隆集團拓展歐系豪華經銷版圖的新一步, 匯豐汽車近年來積極拿下如 Audi、Volvo 等地區經銷權,此次又取得福斯汽車授權,成為橫跨日歐兩大車系的經銷商。且除了新店區業務外,包括三峽、南港及基隆汐止區的經銷權,也將一併交由滙豐汽車接手。
這與台灣福斯汽車近年來積極擴張版圖也有關,除了匯豐之外,鉅富汽車也拿到雙北經銷。據《中時》報導,今年開出的第一家據點,就將在裕隆新店總部的一樓,顯見其重視。另一方面,也是國產車越加勢弱的訊號,令裕隆加速拓展集團外品牌代理業務,以維繫成長動能。
值得一提的是,作為德國傳統大廠,福斯也正積極投入電動車,甚至是自駕車市場,近年來相關銷售動能驚人,在歐洲市場表現相當不錯,甚至放話要搶下特斯拉的市佔。不過這可能也只是廣告宣傳,據信福斯總裁與馬斯克的交情還不錯,馬斯克也曾試駕福斯的電動車,並給予不錯的評價。
福斯近日更宣布一項 Project Trinity 將打造準四級自駕車,並強調其使用的是世界最先進的生產流程,也將為全球電動車的續航、充電速度和數位化設立新的標準。裕隆如今也正積極發展電動車,未來是否也會積極引進,值得觀察。
心得/說明:(30字以上)
裕隆代理福斯後
會改善福斯的後勤問題嗎?
雙福的福特一個最近口碑開始翻身了
福斯有機會跟上嗎
*轉錄新聞/情報,必須附上原文及網址連結及心得或意見30字(不含標點符號)*
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