還沒被8+9染指的豪華品牌只剩lexus? - 汽車
By Madame
at 2022-06-06T10:25
at 2022-06-06T10:25
Table of Contents
本魯以豐田集團支持者兼凌志粉身分說句公道話
不是8+9不買我Lexus,而是Lexus 89上新聞被你無視,新聞記者也高機率隱藏品牌不報
隨便提一Lexus 89被貼上網案例:
#1X1rzzf2 (Gossiping)
[新聞] 以為是車禍!獄友持刀北上尋仇 車內互毆
https://i.imgur.com/xQcHpiN.png
這新聞有上我們PTT八卦,總共...3推
今天如果是歐系豪牌
啊對不起,不用如果,該案兩個月後就有對照組-瑪莎,八卦洗了近900篇回文,總推噓箭頭數破2萬,參與獨立ID數量隨便估都破5000
假設"積極回文人數:觸擊人數"都是1:n,轉傳率20%
分析這兩案例傳播程度:
瑪莎出低端事件->最少觸及5000n網友,有1000n名網友會熱心轉傳,他
們參加的line群/FB社團/家人群/同學群網友們會被觸及此案件
凌志出低端事件->觸及...7n名網友,約1.4n名網友會轉傳,而且其實也沒宣傳效果,因為新聞標題內文都不提品
牌,因此搞不好根本沒人知道我凌志出低端案件。
既然提到瑪莎,本魯做個簡單問卷:
去年交通低端案件,請問哪件您印象最深刻?
其實不用做也知道,100個有99個回答瑪莎
但殊不知,光同月分就有嚴重多倍的事件:
-無照酒駕撞死二人,還嗆家屬:不然想怎樣?
https://www.chinatimes.com/realtimenews/20211114002001-260402
此新聞在PTT觸及了...
阿抱歉,觸及多少人根本沒差了,此篇記者根本不幫你把品牌寫出來,100位讀者搞不好還不到1位會去花心思探究品牌
因此就算此新聞觸及了瑪莎案件100倍數量的讀者,人人還是只知瑪莎打人而不知凌志弄死人。
從上述三案例的網友反應及記者選擇性隱匿品牌行為可看到,什麼89神車,什麼車89多
更多是記者跟你各位聯合樹立起的形象
這樣的選擇性關注,這樣的人為操控輿論,難怪你各位會以為8+9不開我凌志
--
不是8+9不買我Lexus,而是Lexus 89上新聞被你無視,新聞記者也高機率隱藏品牌不報
隨便提一Lexus 89被貼上網案例:
#1X1rzzf2 (Gossiping)
[新聞] 以為是車禍!獄友持刀北上尋仇 車內互毆
https://i.imgur.com/xQcHpiN.png
這新聞有上我們PTT八卦,總共...3推
今天如果是歐系豪牌
啊對不起,不用如果,該案兩個月後就有對照組-瑪莎,八卦洗了近900篇回文,總推噓箭頭數破2萬,參與獨立ID數量隨便估都破5000
假設"積極回文人數:觸擊人數"都是1:n,轉傳率20%
分析這兩案例傳播程度:
瑪莎出低端事件->最少觸及5000n網友,有1000n名網友會熱心轉傳,他
們參加的line群/FB社團/家人群/同學群網友們會被觸及此案件
凌志出低端事件->觸及...7n名網友,約1.4n名網友會轉傳,而且其實也沒宣傳效果,因為新聞標題內文都不提品
牌,因此搞不好根本沒人知道我凌志出低端案件。
既然提到瑪莎,本魯做個簡單問卷:
去年交通低端案件,請問哪件您印象最深刻?
其實不用做也知道,100個有99個回答瑪莎
但殊不知,光同月分就有嚴重多倍的事件:
-無照酒駕撞死二人,還嗆家屬:不然想怎樣?
https://www.chinatimes.com/realtimenews/20211114002001-260402
此新聞在PTT觸及了...
阿抱歉,觸及多少人根本沒差了,此篇記者根本不幫你把品牌寫出來,100位讀者搞不好還不到1位會去花心思探究品牌
因此就算此新聞觸及了瑪莎案件100倍數量的讀者,人人還是只知瑪莎打人而不知凌志弄死人。
從上述三案例的網友反應及記者選擇性隱匿品牌行為可看到,什麼89神車,什麼車89多
更多是記者跟你各位聯合樹立起的形象
這樣的選擇性關注,這樣的人為操控輿論,難怪你各位會以為8+9不開我凌志
--
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