2020美國「賣不掉的庫存車」前10名!台灣 - 汽車
By Odelette
at 2021-02-10T13:50
at 2021-02-10T13:50
Table of Contents
原文連結:
https://speed.ettoday.net/amp/amp_news.php?news_id=1917069
原文內容:
年末年初之際不少車廠開始推出新年式車款的預購或改款消息,通常會在改款前將庫存車
款以比較優惠的價格出售,近日有平台公布美國2020年式庫存車款比例,想不到熱賣的福
特Escape(Kuga)庫存竟高達90.4%,同時排行榜上也出現諸多福特的車款,唯一上榜的
非美國品牌車款則是現代(Hyundai)Santa Fe。
根據《iSeeCars》統計,2020年是庫存數量最多的是福特Escape、也就是國內消費者熟悉
的Kuga,Escape在美國算是熱銷的休旅車款,但相較2019年的銷售狀況,2020年式下滑26
%非常驚人,除了惱人的疫情影響,也因為推出Bronco Sport搶走不少關注,Bronco Spor
t和Escape採用相同的平台打造,造成瓜分市場同品牌互打的影響。
2020年式的庫存車平均數為22.5%,以前10名來看福特佔了5個名次,排名第2的EcoSport
因為等車時間比較久造成庫存積累,其他車款包括像是Expedition、Expedition Max以及
Ranger都因為銷量下滑導致庫存超乎預期。雪佛蘭的Bolt EV電動車銷量上漲不過仍有不
少庫存,但2月中即將發表全新大改款,若想購買2020年式Bolt EV的美國消費者將會有很
大的議價空間。
除了福特之外其餘大多為美式品牌,唯一上榜的外國車款是現代的Santa Fe,近年來南韓
汽車在美國的評價維持穩定水平,更有不錯的銷售成績,此次因為2021年是大改款Santa
Fe的到來,造成2020年式車款滯銷,因為改款變化幅度很大,許多消費者都傾向選擇2021
年式的新Santa Fe。
心得/說明:(30字以上)
台灣的百萬內最強國產SUV
在美國卻是賣不掉庫存車
苦瓜是哪裡不合美國人胃口?
*轉錄新聞/情報,必須附上原文及網址連結及心得或意見30字(不含標點符號)*
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